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Author Archive for editor

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Website Design and SEO

Website Design and SEO

If search engines are after websites, website administrators are after search engines. However, how effective the latter set are in getting in sync with search engine’s requirements determines how fast and efficient search engines are in fetching websites upon queries. Search engines are programmes that look for certain requirements based on

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SEO - The Changing Face of Search Engines

SEO – The Changing Face of Search Engines

Search Engine Optimisation (SEO) has its principles aimed at the way search engine spiders sort out web pages and throw up search results. So, when Microsoft Bing has done a whole lot of research prior

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Advantages of Internet Marketing - A Real World Perspective

Advantages of Internet Marketing – A Real World Perspective

Are you contemplating getting on to the Internet Marketing bandwagon and joining the club of successful people who have already mastered the art of selling stuff online? If you still are not sure if you can

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SEO Tactics - Tweaking Your Website

SEO Tactics – Tweaking Your Website

Search Engine Optimisation (SEO) is a full time affair – it does not get ended with some attention to the contents and key words but it involves dedicated scrutiny of the websites and pages in question.

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Effective Keyword Tools for SEO

Effective Keyword Tools for SEO

E-Commerce is no longer a buzzword that creates a sensation. The initial uncertain phase has given way to a business line that yields steady stream of returns for the internet savvy. And at the centre of this success lies the “Keyword”.

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Web Socialising - A Powerful Business Tool

Web Socialising – A Powerful Business Tool

Do you socialise? As a small business owner and an entrepreneur who has just started off and has specific markets to target, you need to have socialisation among the important tools in your armoury.

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Blog as an SEO Tool

Blog as an SEO Tool

Search Engine Optimisation (SEO) is a set of techniques that enables your website to climb up the page rank ladder, to reach the dream goal of being the first among search results – that’s where most of your organic traffic would arise from.

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SEO Tips - Using Title Attributes to Attract Search Engines

SEO Tips – Using Title Attributes to Attract Search Engines

The best way to know what your website is would be to name it in the most obvious and appropriate way. For example, if your website is about SEO Software, the ideal domain name should be

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Advertise with Adwords for Visibility and Traffic

Advertise with Adwords for Visibility and Traffic

As you go ahead with your Monetisation programme, selling Advertising space on your website or displaying banners, you need to make sure that what you are creating is not just a website but is a brand that needs to be handled with care.

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SEO - The 'What' and 'Why' of Search Engine Optimisation

SEO – The ‘What’ and ‘Why’ of Search Engine Optimisation

Most E-Marketers and people who want to score with their websites would agree with this statement: A website is only as good as its hits. For those who merely want to have a website for their own log (not many of such would be around) or those who have

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Keywords for Search Engines

Keywords for Search Engines

If you had any doubts about the future of Search Engines, they should have got dispelled from your minds, the moment you heard of the money Google is ploughing into its Search Engine research initiatives

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SEO Tips - Using Keyword Tools

SEO Tips – Using Keyword Tools

If you have launched your website and you have decided on your content, you have done half of what you have to do to make your website a success. The rest is up to keywords and Search Engine Optimisation (SEO).

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Site Maps for SEO

Site Maps for SEO

One way to get tangible results in SEO is through Links. Search Engines look for websites that have links attached to them, sometimes Internal and preferably, external. External Links appear when you have your contents quoted elsewhere.

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Branding and Affiliate Marketing

Branding and Affiliate Marketing

Affiliate Marketing is an attractive option for those who want to maximise their returns on investments. Often, people who promote their own products and brands on their websites may be hesitant to increase their product offering by becoming affiliate marketers of other brands and services.

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The 'Paid Links' Approach to SEO

The ‘Paid Links’ Approach to SEO

In the quest for achieving higher ranks among search results, Linking plays a key role – apart from Key Words. Key Words indicate to Search engines that the contents in your website are relevant to